KT announced on the 30th that the IPTV service “Genie TV Kidsland” for infants and toddlers will recruit participants for the “Kidsland Talk Concert” to share their parenting concerns with Dr. Oh Eun-young.
The Kidsland Talk Concert is a customer-participating lecture event in which Dr. Oh Eun-young meets her parents’ customers, listens to their parenting concerns, and presents solutions. The talk concert, which marks its third anniversary this year, will be held with Dr. Oh Eun-young’s lectures and instant counseling under the theme of “Time for Empathy and Healing for Parenting and Parents.”
The event will be held at the Novotel Ambassador Hotel in Dongdaemun, Seoul, on Oct. 22 and the Ebis Ambassador Hotel in Suwon on Oct. 24.
KT customers who wish to participate can apply through the KT website by October 15. Participants selected through a lottery will be guided by individual characters. Details can be found on KT’s website.
Dr. Oh Eun-young said, “I hope Kids Land will play a role in reading and communicating with parents,” and added, “I want to meet parents in person at the Kids Land national talk concert to think about and comfort them.”
Yoon Tae-sik, executive director of KT’s brand strategy office, said, “We plan to continue various participatory programs in which KT customers can participate together and have positive experiences.”
Kids Land currently provides 90,000 kid content, the most among IPTVs in Korea. Since its launch in 2018, it has recorded 44 million cumulative users and 3.7 billion uses. In addition, Kids Land is working with professional advisors such as Dr. Oh Eun-young to provide “emotional expression fairy tales” based on 10 emotions and play content “Oh Eun-young’s Kids Let’s Play” aimed at solving childcare concerns.